Shaw Family Playground

DONOR PRESENTATION

Project Overview

CLIENT: Shaw Family Playground

Categories: Product Display, Creative, Development

Ryan and Angie Shaw gave birth to conjoined twins in 2006. While their kids had unique needs, they wanted them to be able to play along with other children. After years of researching solutions, they designed the plans for Wisconsin’s first fully accessible playground. They approached Sun Graphics Media to help them develop fundraising collateral. Sun Graphics Media performed extensive research and knew that substantial donations are typically a family decision. Often, donation request presentations happen in front of only one family member who then carries the message to other family decision makers. The problem we faced was how we could make it easy for Ryan and Angie to share their emotionally compelling story even when they were not in the room.

Unique Experience

We decided to develop an iPad specific presentation. The concept was to create something that acted as if Ryan and Angie were presenting in the room even when they were not. When the potential donor opens the presentation, the sound of children laughing and playing is heard in the background, establishing an immediate emotional connection to the playground. Donors are quickly drawn to the interactive presentation which starts with the Shaw family's impacting story. Donors are then guided through the playground to discover the various equipment.
Close up of iPad App Development Presentation for the Shaw Family Playground by Sun Graphics Media
Close up of iPad App Development Presentation and the Printed Brochure for the Shaw Family Playground by Sun Graphics Media

Playground Importance

We wanted Ryan and Angie to explain why each piece of equipment was necessary, even if they were not in the room, so we created explainer videos. We also produced a printed presentation in case of any technology issues. Ryan and Angie were able to raise enough money to begin the journey of making their playground a reality. You need to experience this presentation (note: it is designed specifically for iPad but will work on smaller devices and desktops).

“Sun Graphics Media has helped this dream become a reality by donating their services and talents! We are truly humbled by their gracious generosity and kindness.”

- Angie Shaw

Complete Presentation Close up of iPad App Development Presentation for the Shaw Family Playground by Sun Graphics Media
Close up Presentation inside cover for the Shaw Family Playground by Sun Graphics Media
Close up of the entire project with all collateral for the Shaw Family Playground by Sun Graphics Media
Presentation
Sun Graphics Media in Plymouth and Sheboygan Wisconsin
Shaw Family Playground Logo in Plymouth and Sheboygan Wisconsin